Pura Vida Dairy, Inc.

Privacy Policy

Last updated: July 6, 2026

At YoguRico, a brand of Pura Vida Dairy, Inc., we're a family-owned company, and we treat your information with the same care we put into our yogurt. This policy explains what we collect on yogurico.com, why we use it, and the choices you have.

Who we are

This site is operated by Pura Vida Dairy, Inc. ("YoguRico," "we," "us"), located at 13964 NW 60th Ave, Miami Lakes, FL 33014, United States. If you have questions about this policy, contact us using the details at the bottom of this page.

Information we collect

Information you give us directly:

• Newsletter: if you sign up for our recipes and news, we store your email address. We use a double opt-in process, so we also record that you confirmed your subscription.
• Product reviews: if you submit a review, we collect your name (or nickname) and email address to verify it, along with the rating and text you share.
• Contact: if you email or call us, we keep the message and the contact details you provide.

Information collected automatically: like most websites, we log basic usage data — pages viewed, browser and device type, and approximate IP address — to understand which content is helpful and to keep the site secure. We don't use this information to personally identify you.

Location (store locator): our "where to buy" locator may ask permission to use your device location so it can show the stores nearest you. Sharing your location is optional; if you decline, you can search by city or ZIP code instead. We don't store your precise location after showing you results.

How we use your information

• Send the newsletter and recipes you asked for.
• Publish and moderate product reviews.
• Respond to your questions and requests.
• Show you the nearest stores in the locator.
• Understand how the site is used so we can improve the content and experience.
• Keep the site secure and prevent abuse or spam.

Cookies and similar technologies

We use cookies and local storage for essential functions (like remembering your language and protecting forms) and for basic usage measurement. You can set your browser to block or delete cookies; some features may not work properly if you do.

How we share information

We do not sell your personal information. We share it only with:

• Service providers that help us run the site, such as web hosting and newsletter email delivery, and only with what they need to provide that service.
• Authorities, when required by law or to protect our rights, safety, or the rights and safety of others.

Your choices and rights

• Unsubscribe from the newsletter at any time using the "unsubscribe" link in every email.
• Access, correct, or delete the personal information we hold about you — just reach out and we'll help.
• Depending on where you live (for example, in California), you may have additional rights over your data. We'll honor those requests as required by applicable law and won't discriminate against you for exercising them.

Children's privacy

While kids love our yogurt, this website is directed to parents and adults. We do not knowingly collect personal information from children under 13. If you believe a child has provided us with personal information, contact us and we'll delete it.

Data retention

We keep information only as long as we need it for the purposes described above — for example, your email for as long as you stay subscribed — and then delete or anonymize it.

Security

We use reasonable measures to protect your information, including encrypted connections (HTTPS). No system is 100% secure, but we work to keep your data safe.

Links to other sites

Our site may link to external pages (for example, social media or retailers). We aren't responsible for their privacy practices, so we encourage you to read their policies.

Changes to this policy

We may update this policy from time to time. We'll post the revised version here and update the "last updated" date at the top.

Contact us

This policy is provided for general information and is not legal advice.